| |
| Pagina 7 |
Autori: Zsófia KENESEI, , Tamás GYULAVÁRI, László SEER
Articol:
THE ROLE OF MARKETING IN
CORPORATE COMPETITIVENESS: MARKETING PRACTICE ANALYSIS OF HUNGARIAN COMPANIES |
| Pagina 29 |
Autori: Tudor NISTORESCU. Cătălin Mihail BARBU, Roxana DUMITRIU
Articol:
TRADEMARK VS BRAND: A
CONCEPTUAL APPROACH |
| Pagina 38 |
Autori: Elena BERTEA, Adriana ZAIŢ
Articol:
SCALE VALIDITY IN EXPLORATORY
STAGES OF RESEARCH |
| Pagina 47 |
Autori: Naveed R. KHAN, Marinah AWANG, Arsalan Mujahid GHOURI
Articol:
IMPACT OF E-RECRUITMENT AND JOB-SEEKERS PERCEPTION ON INTENTION TO PURSUE THE JOBS |
| Pagina 58 |
Autori: Adina CONSTANTINESCU, Tudor NISTORESCU
Articol:
THE ONLINE COMMUNICATION MIX FOR TOURISM DESTINATIONS STUDY CASE ON ROMANIAN TOURISM DESTINATIONS |
| Pagina 71 |
Autori: Mihai Constantin Razvan BARBU
Articol:
STUDY ON THE ETHICS OF THE COACHES OF PUBLIC SPORTS CLUBS IN ROMANIA |
| Pagina 91 |
Autori: Shahriar AZIZI, Shahram Jamali KAPAK
Articol:
FACTORS AFFECTING OVERALL BRAND EQUITY: THE CASE OF SHAHRVAND CHAIN STORE |
| Pagina 104 |
Autori: Claudia BOBÂLCĂ
Articol:
STUDY OF CUSTOMERS’ LOYALTY: DIMENSIONS AND FACETS |
| Pagina 115 |
Autori: Carmen IORDACHE
Articol:
SHAPES AND TOURISM DEVELOPMENT STRATEGIES OF URBAN AREA |
| Pagina 123 |
Autori: G. BALACHANDAR, N. PANCHANATHAM, K. SUBRAMANIAN
Articol:
QUALITY OF WORK LIFE THE POWER OF INSURANCE COMPANY: IMPACT OF PERSONAL FACTORS ON THE QUALITY OF WORK LIFE OF THE OFFICERS |
| Pagina 134 |
Autori: Daniela POPESCU, Adriana SCRIOŞTEANU, ANDREI POPESCU
Articol:
TOTAL PRODUCTIVE MAINTENANCE, A CENTRAL PREOCCUPATION OF THE MANAGERS |
| Pagina 141 |
Autori: Alina MOROŞANU
Articol:
EMPIRICAL STUDY OF DIFFERENT FACTORS EFFECTS ON ARTICLES PUBLICATION REGARDING SURVEY INTERVIEWER CHARACTERISTICS USING MULTILEVEL REGRESSION MODEL |
| Pagina 157 |
Autori: Lavinia DOVLEAC, Marius BĂLĂŞESCU
Articol:
PARTICULARITIES OF MARKETING DECISIONS FOR INNOVATIVE COMPANIES FROM HIGH-TECH INDUSTRY |
| Pagina 173 |
Autori: Amir S. GOHARDANI, Folke BJÖRK
Articol:
A CONCEPTUAL DISASTER RISK REDUCTION FRAMEWORK FOR HEALTH AND SAFETY HAZARDS IN
THE CONSTRUCTION INDUSTRY |
| Pagina 157 |
Autori: Roxana Valentina GÂRBEA
Articol:
URBAN TOURISM BETWEEN CONTENT AND ASPIRATION FOR URBAN DEVELOPMENT |
