Table of Contents

 
Pagina 7 Authors: Shpëtim ÇERRI
Title: MEASURING CONSUMER-BASED BRAND EQUITY - EVIDENCE FROM ALBANIAN BANKING SECTOR
Pagina 20

Authors: Assistant Professor Mohammed Belal Uddin, Assistant Professor Bilkis Akhter
Title: CUSTOMER SATISFACTION IN MOBILE PHONE SERVICES IN BANGLADESH: A SURVEY RESEARCH

Pagina 37 Authors: Tudor NISTORESCU, Cătălin Mihail BARBU, Valentin STANCIU
Title: PROFILE ANALYSIS OF THE EMPLOYEES OF COMMERCIAL BANKS IN ROMANIA
Pagina 53

Authors: Carmen CÎRSTEA DUMITRU CONSTANTINESCU
Title: DEBATING ABOUT SITUATIONAL LEADERSHIP

Pagina 59 Authors: Mihai Constantin Razvan BARBU, Liviu CRACIUN
Title: CONSIDERATIONS ON MANAGERIAL ETHICS IN SPORTS ORGANIZATIONS
Pagina 69

Authors: Usman YOUSAF, Mohsin ALTAF, Mohammad Majid, Mehmood BAGRAM, Haroon HUSSAIN
Title: EMPLOYING DECENTRING TO ASSESS QUALITY OF SERVICES AND ITS CONTRIBUTION TOWARDS SATISFACTION

Pagina 79 Authors: Alexandra GOGOZAN, Marinela GHEREŞ
Title: CSR BENCHMARKING IN THE ROMANIAN BUSINESS AND ACADEMIC SECTOR OF CLUJNAPOCA REGION
Pagina 98

Authors: Rajesh Kumar MEHTA, Dharmendra MEHTA, NAVEEN K MEHTA
Title: AN EXPLORATORY STUDY ON EMPLOYEE’S PERCEPTION TOWARDS LEAN MANUFACTURING SYSTEMS

Pagina 105 Authors: Corina POP SITAR
Title: THE STRATEGIC ROLE OF PURCHASING MANAGEMENT IN THE KNOWLEDGE BASED SOCIETY
Pagina 117

Authors: Jawwad AHMAD, Mazhar HUSSAIN, Amer RAJPUT
Title: PROGNOSTICATORS OF JOB SATISFACTION FOR FACULTY IN UNIVERSITIES

Pagina 105 Authors: Roxana DUMITRIU
Title: THE ROLE OF BRANDING IN MARKETING STRATEGY
Pagina 133

Authors: Loredana HOBEANU VĂCĂRESCU
Title: PERSPECTIVES ON PROFESSIONAL PERFORMANCE GROWTH IN THE FIELD OF ECONOMICS IN THE HIGHER EDUCATION INSTITUTIONS

Pagina 153 Authors: Oana POPA
Title: CORPORATE SOCIAL RESPONSIBILITY- A NEW PERSPECTIVE FOR SMEs IN ROMANIA
Pagina 165

Authors:Laurentiu BARCAN
Title: CHANGE MANAGEMENT IN NATIONAL SECURITY INSTITUTIONS

Pagina 183 Authors: Maryam REHMAN, Bilal AFSAR
Title: RELATIONSHIP AMONG CORPORATE IMAGE, INTANGIBLE PERCEIVED QUALITY, CHOOSING, HABIT AND CUSTOMER LOYALTY