Table of Contents

 
Page 7 Authors: Ionut-Cosmin BĂLOI, Sorinel DOMNIŞORU
Title: INTERDEPENDENCIES OF THE INTERNAL / MANAGERIAL CONTROL STANDARD NO. 6 - ORGANIZATIONAL STRUCTURE
Page 16

Authors: Claudiu-George BOCEAN, Cătălina Soriana SITNIKOV
Title: SETTING INTERNATIONAL STANDARDS IN HUMAN RESOURCES

Page 23 Authors: Mandy Loh, Maisarah Ahmad, Suhaila Abdul Kadir, Syed Shah Alam
Title: INFLUENCE OF CUSTOMER VALUES AND SELF-IMAGE CONGRUITY ON CUSTOMER BEHAVIOR-BASED CRM PERFORMANCE
Page 45

Authors: Gabriela Lucia SIPOS, Alin IONESCU
Title: THE INFLUENCE OF DIFFERENT INNOVATION TYPES UPON THE INNOVATIVE PERFORMANCE – EVIDENCE FROM EUROPEAN COUNTRIES

Page 57 Authors: Silvia PUIU
Title: ETHICAL DILEMMAS IN THE PUBLIC SECTOR
Page 63

Authors: Cristina Maria BĂLGĂRĂDEAN, Raluca BĂBUŢ
Title: YOUNG PEOPLE’S PERCEPTIONS TOWARDS SEXUALITY IN ADVERTISING

Page 78 Authors: Lavinia DOVLEAC, Marius BĂLĂŞESCU, Simona BĂLĂŞESCU
Title: THE PERCEPTIONS OF ROMANIAN YOUNG ENTREPRENEURS REGARDING THE CHALLENGES OF AN INNOVATIVE BUSINESS ENVIRONMENT
Page 92

Authors: Azman ISMAIL, Mohammad Fuad ZAIDI, Aimi ANUAR
Title: ADMINISTRATOR’S ROLE IN PERFORMANCE BASED REWARD AS A DETERMINANT OF EMPLOYEE OUTCOMES

Page 111 Authors: Mihaela MANEA
Title: WINE TOURISM IN WESTERN MOLDOVA - TO A FUTURE ALSACE?
Page 124

Authors: Erika KULCSÁR, Rozalina Zsófia SIMON
Title: THE MAGIC OF DARK TOURISM

Page 137 Authors: Claudia Maria CACOVEAN
Title: MARKETING – A WAY TO INCREASE THE VALUE OF THE PERFORMING ARTS
Page 151

Authors: Nicoleta-Valentina FLOREA
Title: DEVELOPING CAREERS OF EMPLOYEES IN THE NEW KNOWLEDGE ECONOMY

Page 169 Authors: Andrada IACOB
Title: CONSEQUENCES OF EMPLOYEE’S CUSTOMER ORIENTATION IN PUBLIC SERVICES
Page 181

Authors: Georgeta-Madalina MEGHISAN
Title: CULTURAL INFLUENCES ON PRE-PAY MOBILE TELECOMMUNICATIONS SERVICES USERS

Page 188 Authors: Hyuk KIM
Title: GLOBAL PUBLIC PRIVATE PARTNERSHIP: AN ANALOGICAL REASONING MODEL
Page 205

Authors: Dorian-Laurenţiu FLOREA
Title: A THEORY OF CONSUMER’S PERCEIVED RISK UNDER THE HALO EFFECT

Page 216 Authors: Daniela FUNDEANU
Title: MODEL OF HEALTH TOURISM DEVELOPMENT - SPA TOURISM CLUSTER IN ROMANIA
Page 228

Authors: Bogdan BUDICĂ, Adrian Florin BUDICĂ-IACOB
Title: COMPARATIVE ANALYSIS OF THE TOURIST ACTIVITY AT THE LEVEL OF SOUTH-WEST OLTENIA REGION

Page 236 Authors: Flaviu MEGHIŞAN
Title: CHALLENGES OF SUSTAINABLE DEVELOPMENT AND STAKES OF A SUSTAINABLE WORLD